Advertisers
Win access to people who are ready to convert.
Reach audiences already in the market for what you offer, through high value ad space auctions.
Okushon gives advertisers direct access to high-intent audiences from trusted publishers, auctioned to the highest bidder.
How it works
1
Collect traffic on your site
Visitors land on your site while researching products or services. Their activity is tagged for retargeting.
2
Build audiences for each ad channel
You segment tagged visitors into common audience groups for each ad channel.
3
Create custom auction on Okushon
List your audiences on Okushon. Advertisers bid for retargeting access, with auction rules set by you.
4
Highest bidder wins ad placement
The winning advertiser gains audience access and runs their campaign for the agreed time period.
Unlock premium audience access
+ Extend your reach with our network of publisher sites and platforms to access new conversion channels.
End-to-end features designed to streamline the process
Get matched with the right audience automatically
Auto-match connects you with audiences and ad placements that align to your goals.
Avoid the manual search time, get matched automatically
Check audience stats upfront to decide where to bid
Optimise your bidding, win more auctions
Manage your auctions with automated bidding, budget limits.
Automate your bidding to stay within budget
Avoid last-minute surprises with anti-sniping protection
Stay informed in real-time
Keep on top of your auctions with real-time updates and instant alerts.
Live notifications keep you informed on auction activity
Ad creative storage and sharing made simple
Skip the back-and-fourth emails with our drag-and-drop library for easy ad creative editing and sharing between advertisers and publishers.
Store and share ad creative through the platform
Content is correctly formatted before you receive it
Run multiple accounts from one dashboard
Create or join as many accounts as you choose, allowing you to oversee multiple categories.
The perfect solution for agencies or managers of multiple brands
Easy team collaboration
Bring your whole team onboard, securely. Assign roles, manage permissions, and streamline collaboration at scale.
Share access without sharing logins
Stay across every auction your team is managing
Assign specific permissions for security
Manage everything, from anywhere
Designed to be mobile friendly
Fully optimised for mobile, ensuring seamless access from any device
Fully optimised for mobile, ensuring seamless access from any device
Manage everything, from anywhere
Designed to be mobile friendly
Fully optimised for mobile, ensuring seamless access from any device
Create, monitor, and update your auctions and teams on the move
Fresh features dropping in Q3 2025
🚀 Coming Soon
Integrated billing and invoicing
Auction payments and invoices automated securely, so you’re never chasing.
Share access without sharing logins
Stay across every auction your team is managing
Frequently asked questions
How does the smart-matching system work?
Our system connects you with ad spaces that align with your target audience, industry category, and campaign goals, ensuring better placements and higher engagement.
Can I set a budget for my bids?
Yes, you can define maximum bid limits and use automated bidding tools to ensure you stay within budget while securing the best placements.
How does the bidding process work?
You can place bids manually or set up automated bidding to adjust your offers based on competition. The highest bidder at the auction’s close secures the ad space.
Can I see performance data before placing a bid?
Yes, publishers provide insights such as audience demographics, past engagement metrics, and estimated reach to help you make informed bidding decisions.
Can I target specific publishers or websites?
Yes, you can filter and select ad spaces based on category, audience type, or specific publishers, ensuring your ads appear in the most relevant locations.
Can I bid for multiple auctions at once?
Yes, you can participate in multiple auctions simultaneously, setting bid limits and automations to manage your campaigns efficiently.
How are payments handled?
Payments are processed automatically through our secure billing system, ensuring seamless transactions between advertisers and publishers.
Can I get alerts for auction activity?
Yes, you can set up real-time notifications in-site & via email, to receive updates on bid status, auction closings, and campaign performance.
Is there a way to test different ad creatives?
Some publishers offer A/B testing options, allowing you to experiment with different creatives and optimise for better performance.
What if I have an issue with an ad placement?
If an ad placement doesn’t meet expectations, you can file a dispute through the platform, and our support team will review the issue.